About Us

712 Designs, LLC is a digital design service company that helps small-business owners create processes and learn how to use digital marketing tools so they are free to do their business, create, and explore in real life.

We supports clients whose native habitat is not digital, nor do they want it to be. However, to do what they want in real life, the digital world is how they need to connect to new clients and keep existing ones.

Origin Story

712 Designs is owned by Krista Townsend, who is also a small business owner. She’s learned the necessary digital tools for her business as an artists and designer. Though part of her business is obviously working with digital tools, she has seen how hard it is for fellow artists in her community who do not have these skills. In addition, the more efficient she is with managing her own business’s digital needs, the more time she has to paint. And that is what she really loves.

She began sharing what she was learning on her own websites, marketing, and inventory management with her artist friends. She helped them set up their sites, showed them how she manages her inventory, discussed ideas for social media and newsletters, and offered to be available while they navigated new things on their own–a help-desk of sorts.

But it isn’t just artists that struggle with needing a digital marketing presence while just wanting time to paint (or build, play, sell). 712 Designs has helped a local carpenter/handyman, an independently owned outdoor adventure company, an art gallery and more. Each one’s needs have been different, but the goal has been the same–to empower the business owners to feel confident in their process, to know the digital tools well enough that they can manage their marketing needs going forward with minimal help, and to free up more time to do their business in real life.

Location

712 Designs is located in Charlottesville, VA and works with clients through Virginia, DC, and Maryland. We are happy to chat about working with clients outside of this area, especially if there is some adventure involved, but we do like to have the opportunity to meet in person.