Our Services
Web Design Support
There are really good website building tools on the market that offer templates and a variety of layouts that fit most needs. They have built in sales and email campaign features, and are generally pretty easy to use. These templates-based tools make designing for mobile and desktop easy and help with optimizing for search engines so people find your content.
Squarespace is the primary site development tool we use at 712 Designs, but if you are already engaged with another tool like Wix, Wordpress, or Weebly, we can still help you navigate integrations and support your design needs.
Portfolio Organization
Visual artists have a specific challenge in needing to digitally document multiple images, size, medium, etc. for each piece of work they create as well as keep track of where each piece is–in shows, galleries, and collections.
712 Designs can help you use Artwork Archive to organize and track your artwork. It integrates into your website so that your images are only in one place. In addition to keeping all of the information and images about your work, it track show and galleries, buyers and inquires, and offers invoicing, expense tracking, and presentation creation. The web software offers so many features, it can be challenging to get started. 712 Designs can help you navigate this tool as well as help you weigh pluses and minuses of using it with or instead of other tools.
Content Creation
712 Designs will help you navigate tools like Canva and Affinity so that you can create templates for social media posts that keep your brand consistent and recognizable. These tools also help with logo design, developing business cards, and creating printed fliers.
712 Designs offers guidance on building subscribers lists and developing engaging, brand-specific email newsletters using templates in website tools like Squarespace. There are a lot of tricks for maximizing social media and 712 Designs will connect you with experts in this ever-evolving field if you want to dive deep.
Knowing how to maximize your the built in camera on your phone to get the best quality images and videos of your products and process is also a critical part of your brand, and 712 Designs guide you through the option and point you in the right direction when it’s time to involve a professional photographer.
Process Development
It is easy to get overwhelmed by the technology and feel pressured to create digital content to get the next sale or gig, especially when you’d rather be doing your actual business in real life.
712 Designs can help you create a process and schedule for fitting it all in that works for you. We also make recommendations of how often you should be connecting with your current and potential clients through social media and email newsletters so you can grow your client list.
Getting your digital priorities organized will create space IRL.
Get in touch.
Everyone’s needs and skill sets with the digital world are different. Reach out and we can talk about your needs and make a plan for how 712 Designs can support you and your business.
We are located in Charlottesville, VA. Because we prefer to live IRL, we try to keep our clients to the central Virginia and DC areas so we can meet in person as needed. That doesn’t mean we can’t help you virtually, it just adds another level of technological challenge. And if there is an adventure requiring travel then, lets chat!
Give us a short sentence or two about your needs and we’ll be in touch.
