Website Design & Content Creation
Karen Blair, Artist
Karen Blair is a Charlottesville, VA based artists who creates large scale oil and mixed media paintings. 712 Designs initially set up Karen’s website in Squarespace, trained Karen’s gallery assistant to use the web interface to update and build upon the site, and offered support as needed. When Squarespace updated to 7.1, Karen wanted to use some of the new features and her assistant liked the flexibility but was daunted with learning the new features. 712 Designs helped them transition Karen’s site from 7.0-7.1 and troubleshoot and test the new site.
712 Designs also helped them use the built-in newsletter feature to design a sleek new communications tool for Karen, manage and build her contact list, and schedule monthly newsletters. We are excited to see the impact on painting sales!